Equal Time

OK, so you can blame today’s post on Lior. In all fairness, I’m pretty sure he wasn’t trying to trigger a post when he sent me an email about last week’s posts, but that’s just what he’s done. So if you’re sick about my curmudgeonly rantings about mobile devices, send your complaints about today’s post to Lior.

The gist of his email was that I hadn’t done full justice to Google’s decision to merge the Android Home Screen app into the Search app. What I said was that it’s “an interesting move on Google’s part to tie Android users closer to their own tools.” That’s true, but Lior is correct that it doesn’t really address what’s going on.

The immediate results of the change are small; essentially, it allows Google to easily integrate Google Now cards* into the Home Screen. In KitKat, they’ll only show up on the leftmost screen, but they could easily spread to other screens, and they’re well-positioned to move into the rest of the system.

* Google Now, for the uninitiated, is Google’s ongoing project to provide relevant information before you search for it. For example, by noting that you frequently search for movie showtimes on Friday afternoons, it might start showing you movie information on Fridays. Similarly, receiving an airplane boarding pass in your Gmail account could trigger Google Now to create a calendar event for the flight, offer directions to the airport, and suggest attractions and events at your destination–all based on searches you’ve made in the past. Those directions, for example, might be for public transit if you’ve frequently searched for bus or subway routes. The events might emphasize concerts if you search for music.

Don’t forget that Google search goes beyond the traditional keyboard entry these days. Tapping the microphone icon allows you to use voice input, and the most recent iterations of search steal a page from Google Glass and let you trigger voice input by saying “OK, Google”. The Moto X phone has voice input integrated throughout the phone, not just on the Home Screen–and remember that Motorola is now owned by Google. I expect that we’ll see “OK, Google” spreading across the rest of the OS in the next Android release.

A bit of additional evidence that Google is pushing Android toward tighter and tighter integration with Google’s own services: In KitKat, the familiar Gallery app has been decoupled from the Camera app and pushed aside. It’s received almost no updates in KitKat–not even a new high-resolution icon like the rest of the Google apps. At the same time, the Google+ Photos app has been renamed to simply “Photos”. It looks like the next Android release may well do away with Gallery and push users into the Google+ service so that all your photos are tied to your Google identity. Fun, fun!

And one more change in KitKat is the integration of Search into the dialer and incoming call screens–they’ll now automatically do Google searches for phone number information. Next time Lior calls me, I won’t just see his name, I’ll get his picture (which will probably be added his entry in my address book), and perhaps a link to his Google+ profile. That’s going to happen even if Lior is calling from his new cell phone with a number that isn’t already in my address book.

Google is the new Santa: They see you when you’re sleeping, they know when you’re awake (and given how deeply the NSA has penetrated Google’s infrastructure, you damn well better be good.) The Apple patent I griped about last week has some serious implications for physical security. Google’s moves don’t have the same physical ramifications, but they sure do have some nasty implications for your privacy and online security.

2 thoughts on “Equal Time

  1. ahhhh fame. love when i am the culprit. no, i wont use caps. anyhow, what i was eluding to is googles hummingbird search engine. and no i wont usr appostrophies or spell check. its a phone not a keyboard.

    Like

  2. Pingback: They’re Back! | Koi Scribblings

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